Connect with Your Audience & Drive Engagement with Video Production

Using video content as part of your marketing technique is probably an effective tool you have. Video marketing is a way of using engaging videos as part of your promotional strategy to market your brand name, quality products, or services. Video marketing can enhance engagement on all of your digital and social media platforms as well as educate your target audience about your product or service.

Video content is helping businesses get the word out about their unique brand, share relevant information about their product or service, and bring in profits from increased sales. 50% of consumers want to see videos about the brands they are interested in more than any other kind of content including social images. Also, 90% of consumers state that when it comes to making buying decisions, videos are the only reliable source they turn to for help and guidance.

There are different trends that are starting to take shape in the kinds of video content that are receiving the most engagement from audiences. Some of these trends are:

Video Customized for Different Social Media Platforms

Each social media platform has its own particular style, and creating engaging video content that will stand out on each different platform is important. Professional content developers are keeping an eye on things such as horizontal or vertical perspective videos to ensure they look perfect on mobiles.

Sharing Stories on Social Media Platforms

Most social media platforms now have a new feature to include “stories” where subscribers can see short video clips that could be promoting upcoming events or quality products, flash sales, or behind the scene looks at the popular brands.

Online Shopping in Just One Click

Making online shopping even easier is going to play an important role in video marketing now. Statistics show that people are more likely to buy after watching an engaging video, so look for more videos being used embedded right in the advertisement.

Use videos to engage people joining your team as well as consumers. Using video to engage your team members helps with onboarding information, educating them about your mission and scope of your brand, and ensures an effective message across the board. Ready to start creating unique video content that is going to catch your consumer’s attention?

Choose a professional Video Production Studio in San Francisco that can provide you with the right space and amenities you need for a hassle-free live stream.

Showcase Your Business with Engaging Video Production

Video converts better than a simple text. Our professionals can minimize your stress and give you the best experience possible so you can create quality video content. Contact us today to know more about our Video Production Studio in SF.